Sydney’s Biggest Anime & Manga Event SMASH! (20 &21 July)

On the weekend of 20 and 21 July, “SMASH!” the largest anime and manga event in Sydney, took place. The venue featured booths where companies sold anime and manga-related merchandise, as well as booths where private groups, such as uni societies, sold their works. There was also a dedicated area for cosplay photography, and popular anime voice actors from Japan made stage appearances, making this year’s event very exciting.
 
CLAIR Sydney participated with its own booth, promoting tourism destinations in Japan associated with anime and manga, as well as cosplay events. Among those who visited our booth were planning their trips to Japan based on locations featured in anime and manga. This highlighted the growing presence of Japanese pop culture in Australia.
 
 
 
We will continue our efforts to promote various regions of Japan, featuring pop culture, so that many people can visit and explore different parts of the country.
 
 
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  • To investigate environmental countermeasures, a student and her chaperone from Hikone Technological High School of Shiga Prefecture visited Australia from late July to early August. CLAIR Sydney conducted a briefing on 29 July about Australia’s culture and customs, and accompanied the group to a company visit in Brisbane on 31 July, where the company, known for producing products using a type of seaweed called Asparagopsis, shared insights into their research and production processes.

    During the visit, they received information on efforts to reduce methane emissions from livestock using Asparagopsis, viewed from a carbon-neutral perspective. The student’s proactive participation in the meetings, driven by a desire to engage in environmental initiatives in the future, was impressive.

    In addition to the briefing and accompaniment, we also reached out to the company to request a representative to discuss their Asparagopsis research. CLAIR Sydney will continue to support the activities of Japanese local governments conducting research on topics related to Australia.

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