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Support activities for City of Nagoya promotion at The Armageddon Expo, Auckland 2018

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The Armageddon Expo 2018 was held on 19-22 October at the ASB Showground in Auckland, New Zealand. This event is well known as one of the biggest pop culture events in New Zealand, and was attended by many cosplayers who dressed up as different Japanese anime and video game characters.

CLAIR Sydney was also at the event at the request of the City of Nagoya to promote Nagoya tourism destinations and cuisine at the booth run by the Consulate-General of Japan in Auckland. We also promoted the World Cosplay Summit, an international cosplay event held in Nagoya every year for fans of Japanese anime and manga.

We, CLAIR Sydney, would like to continue our support for Japanese local governments in their efforts in promoting tourism destinations through manga and anime as a new form of regional appeal.Many event attendees visited the booth and explained that they first became interested in Japan through Japanese anime and manga. We were happy to see them collect many brochures and hear them express their desire to visit Japan someday.

、今後も、アニメや映画などを新たな地域の魅力として地域振興を図る地方公共団体を引き続き支援してまいります。

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